Co-founder of GOGOGO LLC, equal partner with my brother Atakan. I run product, operations and B2B across our four products — Goddo, GoPeople, GoVista, GoTrack — and engineering arm GOTONOM A.Ş. in Istanbul. Based in Istanbul; company registered in Newark, Delaware (EIN 30-1390520).

When did you start working?

As a kid, selling newspapers on a street corner — the first money I ever held was coins I'd earned myself. By sixteen I had my own business: small production machines making lead sinkers and fishing floats for fishing-net suppliers in Turkey. My own customers, my own delivery van, my own pricing sheet. The first real money of my life scaled up from those machines, long before I had a vocabulary for what I was doing.

What was the natural-stone business?

After my Business Administration degree I opened a home-decoration company specializing in natural stone for interior walls — slate, travertine, marble. I built the sales playbook, the install crews, the supplier relationships. The profits paid off my family's debts. That was the year operations stopped being theory.

How do you and Atakan split the company?

Equal partners, different lanes. He is the engineering brain — multi-agent runtime, retrieval, production LLM systems. I am the operating brain — product direction, customers, hiring, pricing, B2B. We agreed on this on day one and we still hold the line.

A Delaware-incorporated AI agent systems company building four products on one multi-agent runtime. We operate with engineering arm GOTONOM A.Ş. in Istanbul. Founded 2023 by Atakan and me as equal partners.

What do you actually do day to day?

Customer calls, shipping, pricing, hiring, partner conversations, and the unglamorous work of making sure a four-product company stays honest with itself. Atakan owns the engineering side; I own product and operations.

What kind of customers do you sell to?

Two flavors: consumer (Goddo on iOS) and B2B (GoPeople for HR, GoVista for retail and outdoor signage, GoTrack for retail computer vision). Most of our B2B customers come through direct conversations — I'm the first call.

Yes — we're growing the Istanbul engineering team and looking for a head of customer success. If running a four-product company sounds like the right kind of hard, email me.

How do I contact you?

Email okan@gogogollc.com. Founder inbox, not a queue. For company-level partnership questions, info@gogogollc.com lands on my desk too.

Co-founder · GOGOGO LLC

Okan Özalan

Product, Operations & B2B — I build the soul of the company.

I'm Okan — co-founder of GOGOGO LLC and the operating side of the business with my brother Atakan. Equal partners, different lanes: he is the engineering brain, I am the operating brain.

Email me Connect on LinkedIn

Mascot illustration of Okan Özalan with his GOGOGO agents

NOW

What I'm running this quarter.

Onboarding three new B2B customers for **GoPeople** — full WhatsApp HR rollout, end of quarter. Three calls per customer before procurement; I'm on every one.
Q2 hiring for the Istanbul engineering team — senior backend, applied AI, and a head of customer success. Three open seats; final-round candidates already on customer calls.
Pricing rework across all four products: simpler tiers, honest contracts, no asterisks. I'm treating the price card like a UI component, not a footnote.

By 16 I had my own business — production machines making lead sinkers and fishing floats for fishing nets. My customers, my delivery van, my pricing. I learned that you respect a customer by shipping a part that lasts, and that a kid with the right machines and a phone outworks a much bigger shop. The first real money of my life came from those machines.

I studied Business Administration at university and then opened a natural-stone home-decoration company — slate, travertine, marble for interior walls. I built the sales playbook, the install crews, the supplier relationships. The profits paid off my family's debts. That was the year I learned what operations is actually for.

After that I went into corporate as a Happiness Manager — the Turkish-corporate role that sits where ops, HR, and customer experience meet. The job taught me how a team at scale orbits the choices leadership makes when nobody's watching. That's where I learned to build the soul of a company, not just its org chart.

Then in 2023, Atakan and I co-founded GOGOGO LLC in Delaware. One rule, day one: equal partners, one engineering brain, one operating brain. Four products on one multi-agent runtime — Goddo, GoPeople, GoVista, GoTrack — and the engineering arm GOTONOM A.Ş. in Istanbul.

I think about every decision the way you think about a chess game: anticipate every case before it happens. Dialogs, sales calls, hiring loops, customer escalations — each one is a state machine; the work is to draw the graph before you walk it.

I'm a rationalist. Results before opinions. I love finding the next improvement point on a system that already works — there is always one. I'm also the person who will read your finished work and tell you the honest version of what I see, even when you love it. Criticism, given well, is a gift.

B2B is the craft I quietly love. Connecting one company to another is matchmaking at industrial scale: read the people, read the incentives, design the handshake. Most of GOGOGO's enterprise revenue starts as a conversation I'm in.

If you're building something we should integrate with, hiring engineers in Istanbul, shopping for one of our products, or just want to compare notes on running a multi-product company — talk to me directly. Find me on LinkedIn, X, Instagram, or [email protected]. I run my own inbox.

Obsessions

How I actually think.

Twelve mindsets I've trained on for years and use every day to run product, customers, and the company.

Painterly Friedrich-Wanderer-style mindscape of Okan looking out over a chess-board landscape of connected company nodes

01LIFE AS CHESS
I anticipate every case before it happens. Every meaningful move is calculated three or four moves ahead — sales calls, hiring loops, product reviews. Tactical surprise is a tax I refuse to pay.
02THINK IN FLOWS
Every dialog, every decision, every customer journey is a state machine. The work is drawing the graph before you walk it — branches, fallbacks, who-does-what-when. If I can't sketch the flow, I'm not ready to act.
03RESULTS BEFORE OPINIONS
I'm a rationalist. The scoreboard ends the debate. Strong opinion is fine — it just doesn't beat the metric. I'd rather ship the smaller, true thing than argue about the bigger, theoretical one.
04BUILD THE SOUL OF THE COMPANY
Org charts and OKRs aren't enough. A company has a soul — what teams orbit when leadership leaves the room. I design that orbit deliberately: rituals, language, what we celebrate, what we refuse to ship.
05B2B CONNECTION AS ART
Connecting one company to another is matchmaking at industrial scale. Read the people, read the incentives, design the handshake. Most of our enterprise revenue starts as a conversation I'm in.
06CRITICISM IS A GIFT
If a teammate hands me work they love and I see what's off, the kindness is to say so — clearly, calmly, with the fix in hand. The opposite of honest review is wasted iterations.
07IMPROVEMENT IS A DAILY HABIT
There is always a next improvement point. Finding it fast — on a flow, a price card, a contract, a customer email — is the actual work. The product is the byproduct.
08MATH OF LIFE
Decisions are probability and flow, not gut. Expected value, second-order effects, the cost of being wrong. I'd rather move slower with the math than fast with a story.
09CERTAINTY IS A KINDNESS
Teams burn cycles guessing what leadership wants. Saying "this, by Friday, here's why" — that's not bossiness, that's a gift. Clarity is what you owe the people who execute for you.
10MOTIVATION IS STRUCTURE
You don't pep-talk people into doing great work — you design the work so they can. Right scope, right ownership, right cadence, visible progress. Motivation that needs a speech to survive Monday doesn't survive Friday.
11BUILD THE TEAM, THEN THE COMPANY
Order of operations matters. Right people, right early bets, right standards — then the company has somewhere to grow into. Reversed, you spend the next two years rebuilding what you rushed.
12PERSONAL ANALYSIS IS THE LENS
Read the person before you read the playbook. What motivates them, what scares them, where their judgment is sharpest. The playbook adapts; the person you're working with doesn't.
13ALWAYS SAY GO GO GO
I've been saying it since I was a kid on a corner with a stack of newspapers. The whole company is named after it — GOGOGO. Three syllables that mean: stop talking yourself out of the move, the right time was an hour ago, ship the next one now.

Path

How we got here.

Painterly 3D life-arc of Okan — fishing-net workshop to natural-stone showroom to Happiness Manager team to the modern GOGOGO operating dashboard with four product GoBots and a chess motif overhead

Childhood
Selling newspapers on the corner.
First money I ever held was coins I'd earned myself, selling newspapers on a street corner as a kid. I was already saying GO GO GO before I had the words for what I was doing. The habit of getting up early, of being on the street before anyone else, started there.
Age 16
Fishing nets, lead sinkers, floats — my own production.
I bought small production machines and started making lead sinkers and fishing floats for fishing-net suppliers. My own customers, my own delivery van, my own pricing. I learned that a kid with the right machines and a phone outworks much bigger shops. First real money of my life came from this.
University
Business Administration.
I studied business properly — finance, operations, organization — because I wanted the names for what I was already doing. By graduation I had a framework for what I'd learned by ear.
Post-university
Natural-stone home decoration.
I opened a home-decoration company specializing in natural stone — slate, travertine, marble — for interior walls. Built the sales playbook, the install crews, the supplier relationships. Profits paid off my family's debts. That was the year operations stopped being theory.
Corporate
Happiness Manager.
I joined a large company as a Happiness Manager — the Turkish-corporate role at the intersection of operations, HR, and customer experience. I learned how a team at scale behaves when leadership leaves the room. Best operations training I could have asked for.
2023
Co-founded GOGOGO LLC.
Incorporated in Delaware with my brother Atakan. One rule from day one: equal partners, one engineering brain, one operating brain. Four products on one multi-agent runtime.
2024
Goddo App Store. GoPeople B2B.
Shipped Goddo, our consumer creative agent, on iOS — first paying users, first lessons on consumer pricing. Closed the first B2B customers for GoPeople, the HR agent running end-to-end on WhatsApp.
2025
GoVista live in retail. GoTrack in stores.
GoVista pushing campaigns to multi-location signage screens with rollback discipline and a hotline that picks up. GoTrack fusing computer vision and retrieval in retail. Four products on one engine — same operating playbook, four different surfaces.

How I operate

The rules I actually run by.

Ten things I keep coming back to when product, sales, and ops collide. Earned the hard way.

01ALL FEEDBACK IS SIGNAL
Surveys, calls, tickets — every channel is a window into the customer. Close one and you go blind on a side. I love a well-run survey: cheapest way to hear from a hundred customers in a day, and the breadth keeps the deep one-on-ones honest.
02SHIP EVERY WEEK OR EXPLAIN WHY YOU DIDN'T
Weekly ship cadence isn't a process — it's the smallest unit of trust between product and customer.
03PRICING IS A FEATURE, NOT AN AFTERTHOUGHT
Decide pricing on day one of a product. Reshape it as fast as you reshape the UI.
04IF IT'S NOT ON A DASHBOARD, IT ISN'T A METRIC
Anything we say we'll measure has to live on a board the team sees every day. Otherwise we're guessing.
05ROADMAPS ARE COMMITMENTS, NOT WISHLISTS
Three things this quarter, two next, and the courage to say no to everything else.
06HIRE ENGINEERS WHO PICK UP THE PHONE
The senior engineers we want will be on a call with a customer before the week is out. That's the bar.
07EVERY LAUNCH NEEDS A CHAMPION IN THE ROOM
A product launch without an internal owner is a press release. We don't ship press releases.
08CUSTOMER SUPPORT IS PRODUCT FEEDBACK
First-line support reads tickets in the standup. Nothing else cuts noise faster.
09PILOTS ARE GRADUATION EXAMS, NOT FREE TRIALS
A pilot has a pass/fail spec. If we can't write it, we're not ready to pilot.
10PLAN FOR THE WORST, BUILD FOR THE BEST
Map every failure mode before the launch, then point all of the day-to-day energy at the outcome you actually want. The contingency plan is the price of admission; the great result is the work.

What I help ship

Four products. One operating playbook.

Each GOGOGO product is the same multi-agent foundation, but the operating job changes per surface. Here's how I think about each one from the product and customer side.

Selected writing

Where I post.

Most of what I share lives on LinkedIn. Day-to-day notes on running an early-stage multi-product company.

FAQ

Common questions.

What people most often ask before reaching out.

Who is Okan Özalan?: Co-founder of GOGOGO LLC, equal partner with my brother Atakan. I run product, operations and B2B across our four products — Goddo, GoPeople, GoVista, GoTrack — and engineering arm GOTONOM A.Ş. in Istanbul. Based in Istanbul; company registered in Newark, Delaware (EIN 30-1390520).
When did you start working?: As a kid, selling newspapers on a street corner — the first money I ever held was coins I'd earned myself. By sixteen I had my own business: small production machines making lead sinkers and fishing floats for fishing-net suppliers in Turkey. My own customers, my own delivery van, my own pricing sheet. The first real money of my life scaled up from those machines, long before I had a vocabulary for what I was doing.
What was the natural-stone business?: After my Business Administration degree I opened a home-decoration company specializing in natural stone for interior walls — slate, travertine, marble. I built the sales playbook, the install crews, the supplier relationships. The profits paid off my family's debts. That was the year operations stopped being theory.
How do you and Atakan split the company?: Equal partners, different lanes. He is the engineering brain — multi-agent runtime, retrieval, production LLM systems. I am the operating brain — product direction, customers, hiring, pricing, B2B. We agreed on this on day one and we still hold the line.
What is GOGOGO LLC?: A Delaware-incorporated AI agent systems company building four products on one multi-agent runtime. We operate with engineering arm GOTONOM A.Ş. in Istanbul. Founded 2023 by Atakan and me as equal partners.
What do you actually do day to day?: Customer calls, shipping, pricing, hiring, partner conversations, and the unglamorous work of making sure a four-product company stays honest with itself. Atakan owns the engineering side; I own product and operations.
What kind of customers do you sell to?: Two flavors: consumer (Goddo on iOS) and B2B (GoPeople for HR, GoVista for retail and outdoor signage, GoTrack for retail computer vision). Most of our B2B customers come through direct conversations — I'm the first call.
Are you hiring?: Yes — we're growing the Istanbul engineering team and looking for a head of customer success. If running a four-product company sounds like the right kind of hard, email me.
How do I contact you?: Email [email protected]. Founder inbox, not a queue. For company-level partnership questions, [email protected] lands on my desk too.

Get in touch

Talk to me directly.

Partnerships, customer questions, hiring conversations — every founder email lands in my inbox, not a queue.

[email protected]

GOGOGO LLC

Okan Özalan
Co-founder · GOGOGO LLC
Istanbul, Türkiye

Company HQ: 112 Capitol Trail Suite A, Newark, DE 19711, USA
EIN 30-1390520